M.B.A. with a Concentration in Marketing (BU.BK.MBA)

Foundation Requirements (21 credits)
BM-510Business Analysis, Research and Communication3
BE-511Microeconomics1.5
BE-512Macroeconomics1.5
BA-513Financial Accounting1.5
BA-514Managerial Accounting1.5
BF-515Financial Markets1.5
BF-516Business Finance1.5
BK-520Foundations of Marketing Management1.5
BM-517Introduction to Management1.5
BM-518Introduction to Statistics3
BM-519Production and Operations Management3
Core Requirements (21 credits)
BA-610Accounting for Managers3
BE-611Managerial Economics3
BF-612Corporate Finance3
BM-613Managing and Leading in Organizations3
BK-614Marketing Management3
BM-660Corporate Governance and Organizational Ethics3
BM-670Strategic Management3
Concentration Requirements (15 credits)
Data Analysis
BM-620Management Science and Business Analytics3
Global
BK-650International Marketing Management3
Select three of the following:9
Promotional Strategy
Consumer Behavior
Business Marketing (BK) 600-Level Special Topics Class
Business Marketing (BK) 600-Level Independent Study
Advertising and Media Management
Total Credits57
  1. Possession of a four-year baccalaureate degree and with a minimum GPA of 2.75 and either:
    1.  GMAT1,2,3 or
    2. CPA or CFA licensure.
  2. Possession of a four-year baccalaureate degree with a minimum GPA of 3.5 2.
  3. Possession of a four-year baccalaureate degree with a minimum GPA of 3.0 3 and three years full time work experience.
  4. Possession of a Master’s or Doctoral degree (MS, MD, JD, PhD, EdD, etc.).

Applicants must also provide:

  1. Current résumé.
  2. Essay explaining why the applicant wishes to pursue this graduate program (500 words or less).
  3. Two letters of recommendation (optional)
1

The Graduate Record Exam (GRE) will be considered as a substitute for the GMAT on an equivalent basis. LSAT or Engineering certification exams (FE, PE, SE, PS, FS) may be considered in place of the GMAT.

2

The GMAT will be waived for any applicant with a 3.5 or greater GPA

3

The GMAT will be waived for any applicant with a GPA of 3.0 or greater and 3 years of full time work experience.