| Code | Title | Credits |
|---|---|---|
| Requirements (18 credits) | ||
| BK-250 | Principles of Marketing | 3 |
| BK-304 | Consumer Behavior | 3 |
| BK-311 | Principles of Advertising | 3 |
| Select 9 credits from the following list: | 9 | |
| Marketing Research 1 | ||
| Retail Marketing Management | ||
| Marketing Analytics | ||
| Digital Marketing | ||
| Export/Import Marketing and Logistics | ||
| Health Care Management and Marketing | ||
| Marketing of Services | ||
| Principles of Personal Selling | ||
| Sports Marketing | ||
| Business Marketing | ||
| International Marketing 1 | ||
| Social Media Marketing | ||
| Managerial Marketing 1 | ||
| Total Credits | 18 | |
Students MUST complete the prerequisite courses before, which results in additional required credits.
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